BlueSecures is a secure messaging and audio calling product for
businesses, institutions, teams and professionals. BlueSecures brand
guidelines reflect the perfect and unique intersection of business
messaging, communication, digital collaboration, ease of use, data
safety and security. Blue stands for the unlimited sky, imaginative
and builds trust with businesses and institutions. The swoosh logo
with a twist of the line with an arrow pointing upwards stands for
‘positive messaging, which never stops’.
Hence the following brand guidelines determine the identity of the
product and the influence it has on customers, subscribers, employees,
suppliers, members and such others of the global community.
Please do not combine the BlueSecures name or logos, or any
portion of any of them, with any other logo, company name, mark,
or generic terms. Do not edit, modify, distort, rotate, or
re-color the logo.
Please do not modify or abbreviate the name “BlueSecures.” The “B” and
second “S” in BlueSecures are always capitalized. Keep “BlueSecures”
as a single word.
BlueSecures is a single word and follows proper capitalization
Never split BlueSecures into two words and always use the correct
BlueSecures brand color identity comprises of following colors. Please
use them accordingly.
Name: Helvetica Neue
Connect the apps you use, automate tasks, get more out of your
You can use following screenshots and it is advised to not edit,
modify, distort, rotate, or recolor.
These are the complete guidelines to use BlueSecures brand assets for
marketing and other purposes. You are requested to comply. Also, it
comprises of frequently asked questions, legal declarations and
It is hereby informed to not use, associate, concocted, add,
detach other similar domain names, logos, generic names,
copyrights, trademarks, any other such relevant or associated
content which may directly or indirectly be perceived or confused
Furthermore, it is advised to:
Only use latest version of BlueSecures name and logos which are
available on our website
Do not use “BlueSecures” Logo instead of word BlueSecures
Always use the “BlueSecures” with the standard font size and
Never modify or abbreviate the word “BlueSecures”
The prohibited actions of using Brand Resources are described as
Do not combine the BlueSecures name or logos, or any portion of
any of them, with any other logo, company name, mark, or generic
Do not manufacture, sell, or give-away merchandise items that
are affecting any BlueSecures Brand Resources.
Do not use the BlueSecures trademark, or anything similar, as,
or as part of, a second level domain name or platform username.
Do not use the BlueSecures Brand Resources in a way that shows
partnership, sponsorship, or endorsement by BlueSecures or any
of its affiliates.
Do not use the BlueSecures Brand Resources in a way that is
misleading, defamatory, libelous, obscene, infringing, illegal,
derogatory, dilutive, or otherwise impairing or objectionable to
the rights of BlueSecures or any third party.
Do not use the BlueSecures Brand Resources as part of a name of
a product or service of a company other than BlueSecures.
Do not use an image confusingly similar to the BlueSecures logo
or any other BlueSecures Brand Resource or other variation of
any BlueSecures Brand Resource for any purpose.
Do not use a variation, phonetic equivalent, foreign language
equivalent, takeoff, or abbreviation of a BlueSecures trademark
(or any portion of it), for any purpose, such as BluSecure,
bluesecures, bluesecurity, blueSecures, bluesec, etc.
Do not use BlueSecures or any of the BlueSecures Brand Resources
as a verb.
Do not make BlueSecures the completely distinguished feature of
your piece of work.
Do not use the BlueSecures brand resources for anything which is
inconsistent with BlueSecures’s Terms of service and these
guidelines. The name and logos are trademark of BlueSecures and
should only be used as mentioned in guidelines. In case of
evaluation of your use, if any breach is found then we have rights
to revoke your permission to use the BlueSecures Brand Resources
at any time.
Frequently asked questions:
1. Why are these guidelines required to use the BlueSecures brand
These guidelines help to maintain its unique identity wherever
“BlueSecures” brand is used. This gives an insight about what can
or cannot be used and helps to protect our trademark.
2. How to use BlueSecures on my product or merchandise?
BluSecures doesn't permit or license its trademarks, logos or
other intellectual property for use without explicit prior written
3. How to use the BlueSecures Brand Resources?
Please submit a written request and seek approval if you want to
use the BlueSecures Brand Resources to market your products and
services. Generally, it takes 2-3 weeks for requests to be
processed.t explicit prior written approval.
4. How to use the BlueSecures Brand Resources for Book, play, TV
You need to submit a written request. We can only approve it after
reviewing the final version of the overall content. Then you can
use the brand resource as long as it's clear that BlueSecures
doesn't endorse or sponsor your work.
5. Is it possible to combine the BlueSecures Brand Resources with
new words or images to create new marks and logos?
No, you are not supposed to modify the BlueSecures Brand Resources
in any way, including changing the design or combining the
BlueSecures Brand Resources with other words or images
6. Is it possible to modify the color or design to fit with the
style of any website or anywhere?
No, you are not supposed to modify any colors in our logos. You
can scale the size of BlueSecures Brand Resources to fit as long
as they do not look distinguished’
7. How to use BlueSecures in any domain name or online
You are not supposed to use any BlueSecures trademarks, or
anything similar, in your trademark, domain name, username, or
other account name.
8. Should I use BlueSecures logos and images I found somewhere
You can only use the official BlueSecures Brand Resources that are
available from the BlueSecures Brand Resources website.
9. What can BlueSecures do if people misuse the BlueSecures Brand
BlueSecures has a dedicated team for the protection of its
intellectual property. BlueSecures can use its rights against
those who misuse its trademarks.